Rock-a-bye Revenue

Should you introduce “pay what you can afford” pricing?

In this episode of Rockabye Revenue, Abby Watson discusses the concept of tiered pricing and whether it is a suitable strategy for businesses, particularly in the hypnobirthing industry.
She explores the benefits of tiered pricing, such as increased accessibility and reduced pricing anxiety, while also addressing the potential downsides, including decision fatigue and feelings of resentment among business owners.
Ultimately, Abby emphasises the importance of finding a balance in pricing that supports both the business's sustainability and the clients' needs.
 
Find out about training as a Hypnobirthing teacher with Abby here: Hypnobirthing Teacher Training
 
Trained as a Hypnobirthing teacher elsewhere and want to enhance what you offer? Take a look at our Expansion course here: Retraining as a Hypnobirthing Teacher
 
Connect with Abby on instagram here: Instagram (@loveyourbirth_training)

The Power of Your Baby Biz Bestie

In this episode, Abby Watson discusses the importance of having a 'business bestie'—a fellow entrepreneur who understands the unique challenges and joys of running a business in the birth and baby industry.
 
She emphasises the benefits of connection, collaboration, and support among peers, highlighting how these relationships can alleviate feelings of isolation, combat comparison, and foster resilience.
 
Abby provides practical tips for making connections and encourages listeners to embrace the journey of building meaningful relationships in their professional lives.
 
Find out about training as a Hypnobirthing teacher with Abby here: Hypnobirthing Teacher Training 
 
Trained as a Hypnobirthing teacher elsewhere and want to enhance what you offer? Take a look at our Expansion course here: Retraining as a Hypnobirthing Teacher
 
Connect with Abby on instagram here: Instagram (@loveyourbirth_training)

5 Things to Do Now for a Calm Christmas in Your Baby Business

In this episode of the Rockabye Revenue Podcast, Abby Watson discusses strategies for managing a baby business during the chaotic holiday season.
 
She emphasises the importance of planning for a calm Christmas, setting boundaries, and prioritising self-care.
 
Abby shares actionable tips to prepare for increased demand during Twixmas and encourages listeners to focus on their goals for January while ensuring they take time for themselves amidst the holiday hustle.
 
Find out about training as a Hypnobirthing teacher with Abby here: Hypnobirthing Teacher Training
 
Trained as a Hypnobirthing teacher elsewhere and want to enhance what you offer? Take a look at our Expansion course here: Retraining as a Hypnobirthing Teacher
 
Connect with Abby on instagram here: Instagram (@loveyourbirth_training)

The Invisible Impact You’ll Never See

In this episode of the Rockabye Revenue Podcast, Abby Watson discusses the often unseen aspects of marketing in the baby business industry.
She emphasises the importance of understanding the invisible impact of marketing efforts, particularly when targeting expectant parents who may not engage publicly on social media.
Abby encourages listeners to focus on creating meaningful content that speaks to individual clients rather than chasing likes and validation. She shares personal experiences to illustrate how many potential clients are quietly observing and consuming content without engaging publicly, reinforcing the need to trust the process and the unseen connections being made.
 
Find out about training as a Hypnobirthing teacher with Abby here: Hypnobirthing Teacher Training
 
Trained as a Hypnobirthing teacher elsewhere and want to enhance what you offer? Take a look at our Expansion course here: Retraining as a Hypnobirthing Teacher
 
Connect with Abby on instagram here: Instagram (@loveyourbirth_training)

When A Session Goes Wrong

In this episode of Rockabye Revenue, Abby Watson discusses the challenges of running a business in the birth and baby industry, particularly focusing on the feelings of inadequacy that can arise after a class or session that doesn't go as planned.
 
She emphasises the importance of embracing imperfection and learning from experiences that feel less than ideal. Abby shares personal anecdotes about her own struggles and reassures listeners that it's normal to have off days.
 
The episode concludes with a teaser for the next episode, which will address the challenges of marketing and engagement.
 
Find out about training as a Hypnobirthing teacher with Abby here: Hypnobirthing Teacher Training
 
Trained as a Hypnobirthing teacher elsewhere and want to enhance what you offer? Take a look at our Expansion course here: Retraining as a Hypnobirthing Teacher
 
Connect with Abby on instagram here: Instagram (@loveyourbirth_training)

The Truth About Being Ghosted

In this episode of the Rockabye Revenue Podcast, Abby Watson discusses the phenomenon of being ghosted in both personal and business contexts.
 
She shares her own experience with ghosting during a house sale and draws parallels to how it affects business owners when potential clients disappear.
 
Abby emphasises the importance of not taking ghosting personally, understanding the reasons behind it, and learning valuable lessons from the experience. She encourages listeners to maintain their confidence and continue pursuing their business goals despite the challenges of being ghosted.
 
Find out about training as a Hypnobirthing teacher with Abby here: Hypnobirthing Teacher Training
 
Trained as a Hypnobirthing teacher elsewhere and want to enhance what you offer? Take a look at our Expansion course here: Retraining as a Hypnobirthing Teacher
 
Connect with Abby on instagram here: Instagram (@loveyourbirth_training)

How To Get Golden Testimonials That Actually Convert Enquiries To Bookings

In this episode of Rockabye Revenue, Abby Watson discusses the significance of quality testimonials over quantity. She emphasises the need for testimonials to tell a story, address potential client objections, and focus on the outcomes of the services provided.
 
Abby provides actionable strategies for encouraging clients to leave meaningful feedback, including effective prompts and the importance of timing in requesting reviews.
 
She also highlights the necessity of making the process easy for clients to share their experiences, ultimately aiming to enhance business growth through powerful testimonials.
 
Find out about training as a Hypnobirthing teacher with Abby here: Hypnobirthing Teacher Training
 
Trained as a Hypnobirthing teacher elsewhere and want to enhance what you offer? Take a look at our Expansion course here: Retraining as a Hypnobirthing Teacher
 
Connect with Abby on instagram here: Instagram (@loveyourbirth_training)

A Year Of This Podcast: What I’ve Learnt

In this special episode celebrating the one-year anniversary of the Rockabye Revenue podcast, Abby Watson reflects on her journey, sharing key lessons learned about consistency, the power of personal storytelling, navigating self-doubt, and the importance of focusing on impact rather than numbers.
 
She emphasiSes the value of being visible in business while adapting to life's changes and encourages listeners to embrace challenges as opportunities for growth.
 
Find out about training as a Hypnobirthing teacher with Abby here: Hypnobirthing Teacher Training
 
Trained as a Hypnobirthing teacher elsewhere and want to enhance what you offer? Take a look at our Expansion course here: Retraining as a Hypnobirthing Teacher
 
Connect with Abby on instagram here: Instagram (@loveyourbirth_training)

Should Your Classes Be In Person Or Online?

In this episode of the Rockabye Revenue Podcast, Abby Watson discusses the evolution of the baby business industry, particularly the shift from in-person to online classes due to the pandemic.
 
She shares her personal journey of adapting to online teaching and explores the preferences of clients regarding online versus in-person services.
 
Abby emphasises the importance of creating valuable experiences for clients and the potential for hybrid models in business.
 
She encourages business owners to be flexible and to create demand for their services by effectively communicating their value.
 
Find out about training as a Hypnobirthing teacher with Abby here: Hypnobirthing Teacher Training
 
Trained as a Hypnobirthing teacher elsewhere and want to enhance what you offer? Take a look at our Expansion course here: Retraining as a Hypnobirthing Teacher
 
Connect with Abby on instagram here: Instagram (@loveyourbirth_training)

To The Time Poor Mother Trying To Run Her Business

In this episode, Abby Watson addresses the challenges faced by time-poor mothers trying to balance business and family life. 
 
She shares her personal experiences and offers actionable strategies to create sustainable income while being present for loved ones. 
 
Abby emphasises the importance of routines, asking for help, and utilising technology to streamline tasks. 
 
She encourages listeners to embrace their unique realities and find ways to make progress in their businesses, even amidst chaos.
 
Find out about training as a Hypnobirthing teacher with Abby here:
www.loveyourbirthtraining.com
 
Trained as a Hypnobirthing teacher elsewhere and want to enhance what you offer?
 
Take a look at our Expansion course here:
https://www.loveyourbirthtraining.com/conversion
 
Connect with Abby on Instagram here: @loveyourbirth_training